Cultivate an authentic brand, says digital strategist Tyler Mount

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In this episode we talk about personal branding, and about how your brand impacts your career, whether or not you choose to manage it. Our lively guest, Tyler Mount, is a business consultant and international branding expert. And he is the CEO of Henry Street Creative, a New York agency with expertise in social media, video production, and digital marketing strategies. Tyler is a man of many skills, including those that helped him become a Tony award-winning producer. He talks about his journey from living in a small Texas town, to becoming a presence on Broadway and an influencer in the world of theater. He describes how he built his brand, and discusses things to consider as you shape yours. He emphasizes that your brand should be based on the real you.

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